David Giannetto in MobileFOMO on why your smart phone is not your friend Check out the new article by David Giannetto (@dgiannetto) in MobileFOMO: Why Your Mobile Phone is Not Your…
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How Do You Value Your Customer? New AMA Blog Post by David F. Giannetto Is there one ultimate measure of performance? The lifetime value of a customer trumps all other…
Customer Metrics: Don’t Fail to Ask These 3 Questions New AMA Blog Post by David F. Giannetto What are the key performance indicators (kpi) you miss using only traditional metrics?…