source link Big Social Mobile author David Giannetto will deliver the keynote session to nearly 1,000 attendees at the Raleigh Convention Center for the third annual Digital Marketing for Business Conference. This three-day event includes 84 sessions and workshops over five tracks plus special networking and social opportunities for registered attendees and speakers. Giannetto will also conduct a book signing at the event’s unique, casino night.
The Digital Marketing for Business Conference is distinctive in its focus on leading edge and practical information from experts who use the technologies, disciplines and processes every day. It is a virtual ‘how to’ gold mine for anyone whose job or business depends on marketing and digital marketing technology. In today’s highly internet-dependent world, this is practically everyone.
Giannetto is particularly well suited to bring together the often disparate pieces of today’s digital marketing puzzle for this audience. Always known for his progressive use of information and technology to drive change, his book has been called the “blueprint” for how companies need to bring together the often disparate initiatives of big data, social media and mobile technology–major initiatives attendees are grappling with. He has long been acknowledged as one of the few keynote speakers capable of connecting idealized visions of what could be, to the detailed mechanics of how the audience can achieve this within their own organization.